EA ANNOUNCES THE SIMS ON STAGE -
A NEW ENTERTAINMENT, COMMUNITY AND PERFORMANCE PLATFORM FROM THE SIMS LABEL
Experience the Ultimate Online Destination for Performance and Creative Expression with The Sims and Find Your 15 Minutes of Fame!
REDWOOD CITY, Calif., - Sept. 5, 2007 - Today, Electronic Arts Inc. (NASDAQ: ERTS) announced the beta launch of The Sims™ On Stage, an interactive online playground that allows anyone with a standard PC or Mac™ and broadband connection to unleash their inner creativity! By visiting www.thesimsonstage.com, people can immediately and free-of-charge start recording karaoke songs, stories, comedy routines and more. The site offers incredibly fun and accessible tools that make it easy to watch, create and share recordings with just a few close friends, The Sims On Stage community, or the entire world online. Bringing together elements of performance, humor and community, The Sims On Stage is the perfect destination for people to express their creativity – and enjoy the talent and imagination of others!
“The Sims has long had one of the largest, friendliest and most creative communities in the world. With the release of The Sims On Stage, we welcome a new kind of customer to our way of having fun,” said Studio Head of The Sims Label, Rod Humble. “The world of interactive entertainment is now broader than ever thanks to new web-based technologies, and we are thrilled to give you a new way of having fun with The Sims On Stage.”
The Sims On Stage will also feature an easy-to-use Movie Mashup that will allow members to create original movies featuring The Sims content made available exclusively to members of The Sims On Stage community. Looking for your 15 minutes of fame? The Sims On Stage spotlight shines on thousands of well-known rock, pop and country songs available to karaoke fans at launch, making it easy to record and share your favorite ditty! And if singing is not your thing, take a shot at Open-Mic Recordings and share your favorite performances -- from spoken word and comedy routines, to knock-knock jokes and more!
Keep recordings private or make them public for the world to see! With one click of the mouse, The Sims On Stage members can easily upload their recordings onto blogs, social networking sites and more. Plug in your microphone, grab your webcam and record away!
Launching today in English, The Sims On Stage is an entertainment and performance destination based on the online karaoke community, SingShot Media that was acquired by Electronic Arts in February 2007. Please visit www.thesimsonstage.com for more details, and to experience the fun firsthand!
###
About The Sims
The Sims franchise celebrates an impressive 90 million units sold life-to-date since it’s inception with The Sims launch in February 2000. Translated into 22 different languages over the past seven years, The Sims franchise has quickly become a universal gaming and cultural phenomenon. For the latest information about The Sims franchise, please visit www.thesims.com. To check out the hottest The Sims 2 creations made by our community members, please visit www.thesims2.com.
About Electronic Arts
Electronic Arts Inc. (EA), headquartered in Redwood City, California, is the world's leading interactive entertainment software company. Founded in 1982, the company develops, publishes, and distributes interactive software worldwide for video game systems, personal computers, cellular handsets and the Internet. Electronic Arts markets its products under four brand names: EA SPORTS™, EA™, EA SPORTS BIG™ and POGO™. In fiscal 2007, EA posted revenue of $3.09 billion and had 24 titles that sold more than one million copies. EA's homepage and online game site is www.ea.com. More information about EA's products and full text of press releases can be found on the Internet at http://info.ea.com.
EA, EA SPORTS, EA SPORTS BIG, POGO and The Sims are trademarks or registered trademarks of Electronic Arts Inc. in the U.S. and/or other countries.
###
EA ACQUIRES SINGSHOT MEDIA
REDWOOD CITY, Calif., - February 12, 2007 - Electronic Arts Inc. (NASDAQ: ERTS) today announced the acquisition of SingShot Media, a San Francisco-based online karaoke community. SingShot�s web-based social networking platform allows site members to record their own renditions of famous songs, share their recordings with friends, rate and comment on other members� tracks, customize recordings with photos and videos, and compete in a variety of contests. The acquisition will help accelerate EA's efforts in community-building and promoting user-generated content through a unique music platform. Financial terms of the agreement were not disclosed.
Upon completion of the acquisition, SingShot CEO Ranah Edelin and CTO Niranjan Nagar will enter EA in the roles of Vice President. Prior to co-founding SingShot, Edelin and Nagar were part of the core team at Listen.com, the company that built the award-winning Rhapsody digital music subscription service which was sold to RealNetworks. Since February 2006, Edelin and Nagar have built a team and technology focused on establishing and maintaining live communities. The five person SingShot team will join the EA Redwood Shores studio. The technology can be applied to several different community projects within EA.
Nancy Smith, Executive Vice President and Group General Manager at EA commented, "We are thrilled to bring the SingShot team into EA. They are tremendously talented, technically adept and true experts in developing user-generated communities through music. We see a bright future for the technology and each of these individuals within EA."
For more information about SingShot Media, please visit: www.singshot.com
About Electronic Arts
Electronic Arts Inc. (EA), headquartered in Redwood City, California, is the world's leading interactive entertainment software company. Founded in 1982, the company develops, publishes, and distributes interactive software worldwide for videogame systems, personal computers, cellular handsets and the Internet. Electronic Arts markets its products under four brand names: EA SPORTSTM, EATM, EA SPORTS BIGTM and POGOTM. In fiscal 2006, EA posted revenue of $2.95 billion and had 27 titles that sold more than one million copies. EA's homepage and online game site www.ea.com. More information about EA's products and full text of press releases can be found on the Internet at http://info.ea.com.
Electronic Arts, EA, EA SPORTS, EA SPORTS BIG, EA MOBILE and POGO are trademarks or registered trademarks of Electronic Arts Inc. in the U.S. and/or other countries.
SingShot Hits a High Note with New Personalized Features: Online Karaoke Site now includes Videos, Photos, "Top Recording" Ratings and RSS Feeds
SAN FRANCISCO - September 18, 2006 - SingShot Media, a Web-based entertainment service that enables people to listen to, rate and record karaoke-style musical performances online, today announced new features to SingShot (www.singshot.com) that further enhance the experience of singing in cyberspace. SingShot now enables users to upload photographs and video clips to add original content and personality to their music; engage in friendly competition with other members by highlighting the top member recording of each song, and receive a variety of information through RSS feeds.
After recording their own version of a song, singers can upload a photo that will appear in the playback window or, by using the photo and video hosting site Photobucket, can upload multiple photos and video clips for display. Recordings with customized pictures or video are marked with a special icon on the website.
To offer special recognition to the immense array of talent online, SingShot now highlights the top recording for each song. As a member prepares to record their own version of a song, a special box displays the member and corresponding recording rated as the best performance to date.
Finally, SingShot offers the ability to obtain informational updates through RSS feeds. Members can receive updates when new songs are available, or if another SingShot member they've marked as a "favorite" records a new song. Users can also receive information about new comments on their own recordings and that of other members, including updates on the most recorded songs and top members. In addition to RSS, updates can be received via email.
SingShot boasts a number of other features that make it easy for members to share recordings and integrate the SingShot experience into the way they live and play on the Web. SingShot users can embed their recordings into their profiles on blogs, MySpace�, and other social media sites, and add keyword tags to their recordings.
Anyone using SingShot can record their own versions of popular songs; can listen to recordings by other members; and rate and comment on the best singers and recordings for free.
SingShot was created by SingShot Media, a San Francisco-based startup that provides an online entertainment platform that enables people passionate about music and singing to connect and interact with each other, and get feedback from the world at large. The company was founded in 2006 and is backed by Trans Cosmos Investments, among others.
SingShot Lets Consumers Sing their Hearts out.
Music Fans Can Sing Famous Songs and Rate the Best Singers with Beta Version of New Service from SingShot Media
SAN FRANCISCO - July 31, 2006 -- SingShot Media today announced the beta launch of SingShot, a new, web-based service that gives consumers an easy way to listen to, rate and record unique karaoke-style musical performances and share them with the world. The service, which was created by core members of the team behind the award-winning Rhapsody� online music service, is available now via www.singshot.com.
SingShot is a legal service designed for anyone who likes to sing and express themselves through music --from aspiring singers and karaoke fans to shy shower singers - as well as for people interested in checking out other people's singing and rating the best singers and recordings. The service taps consumer interest in American Idol �-style competition and in online services that empower people to express themselves and share their talents with a worldwide audience.
With SingShot, members can choose from thousands of famous songs, record their own personal versions to backing music and lyrics from the service, and share them with friends, family and the rest of the web. SingShot members can also listen to, rate and comment on recordings by other members. SingShot works on both PC (Internet Explorer and Mozilla Firefox) and Mac (Safari), and is exceptionally easy to use, requiring only a computer and broadband connection to use the service, and a microphone if you want to record songs
"SingShot provides a superior way for singers of any age and any level of talent to easily express themselves and share their creations with the world," said Ranah Edelin, CEO and co-founder of SingShot Media. "We're excited to let music fans begin playing around with SingShot, and hope it's music to their ears."
SingShot includes a number of features that make it easy for members to share recordings and integrate the SingShot experience into the way they live and play on the web. SingShot users can add embedded SingShot media players into their profiles on blogs, MySpace�, and other social media sites; share musical recordings with friends via email; and add keyword tags to their recordings. The service also offers intuitive search features that make it easy to find music to record and find communities of people with similar musical interests.
Anyone using SingShot can listen to recordings by other members and rate and comment on the best singers and recordings for free.
SingShot was created by SingShot Media, a San Francisco-based startup that provides an online entertainment platform that enables people passionate about music and singing to connect and interact with each other, and get feedback from the world at large. The company was founded in 2006 and is backed by Trans Cosmos Investments, among others.
AMERICAN IDOL is a registered trademark of 19 TV Ltd. and Fremantle Media North America, Inc. Rhapsody is a registered trademark of RealNetworks, Inc. MySpace is a registered trademark of Fox Interactive Media, Inc.
Media Contact:
Tammy Schachter
Senior Director, EA
(650) 628-7223
tschachter@ea.com